Autobot Minicars and Cars on Sale in 1984 
G.I. Joe Battlefield Accessories and Action Figures at Osco 
Shockwave Only $9.99 in 1986! 
Arco’s Ro-Gun and Tomy’s Starriors on Sale in 1984 
Hot Wheels Ad from 1970 Life Magazine Ad
The world was a very different place back in 1970. How else would you explain this 1970 Hot Wheels advertisement's...
1979 Montreal Gazette Star Wars Advertisment
This 1979 Montreal Gazette newspaper ad for Kenner's Star Wars action figures features both the 3.75-inch scale and 12-inch scale...
G.I. Joe Meets Jurassic Park
My very first thought when flipping through the UK Action Force book, Return of the Dinosaurs, from Ladybird Books (Amazon.com...
“Licensing has become a coordinated professional effort . . . “
A 1982 newspaper article about Smurfs gives us another peek at the toy industry of the eighties, with Bernie Loomis...
“The man behind some of America’s favorite toys” in 1990
Toycoon Bernie Loomis makes another appearance at battlegrip.com today with this May 18, 1990 newspaper article by Scott Bernarde of...
Ed Harrison’s “Footprint†Track from Neotokyo
I've mentioned Ed Harrison's Neotokyo soundtrack* before, and just in case you're in need of excellent ambient music for your...
Affiliate Link – Star Wars First Order Stormtroopers 12-Inch Action Figures
With the chance of a move in the future I am dialing way back on things, but if I was...
May, 1983 Playthings Magazine and Licensing
G.I. Joe: A Real American Hero (1985 TV series) (Photo credit: Wikipedia) Going through issue after issue of Playthings magazine...