Autobot Minicars and Cars on Sale in 1984 
G.I. Joe Battlefield Accessories and Action Figures at Osco 
Shockwave Only $9.99 in 1986! 
Arco’s Ro-Gun and Tomy’s Starriors on Sale in 1984 
1986 Newspaper Ad for the G.I. Joe Aircraft Carrier
Go to the store these days and G.I. Joe action figures (find at Amazon.com*) are not all that easy to...
Masters of the Universe Attack Trak and Roton
Yesterday's Secret Wars newspaper ad was packed with fun, and today I'd like to make certain that all of you...
“Toys are fun, shopping for them should be too!”
December 1, 1982. KayBee toys may be long gone, but as long as we can uncover advertisements like this one...
Buck Rogers XXVc Roleplaying Game “F-66 Starfire” Spaceship Sheet
The box set for TSR's Buck Rogers XXVc* roleplaying game included several game accessories, including a total of 13 different...
Marvel’s Secret Wars Action Figures in 1984
I wrote about Mattel's series of Marvel Secret Wars action figures in my two books about toy marketing in the...
Star Wars Sonic Land Speeder at JCPenny in 1979
December 1, 1979. The JC Penny's exclusive Sonic Land Speeder by Kenner makes an appearance in this otherwise uneventful newspaper...
1985 Star Trek RPG Ad in Starlog #100
I've shared ads for FASA's Star Trek roleplaying game of the eighties before, but none quite as colorful as this...
Cabbage Patch Kids at ToysRUs in 1984
It has been forever since the Cabbage Patch Kids dolls were the hot Christmas toy, but back in 1984 when...